The AOA is its members’ most trusted authority on issues related to the ever-changing health care landscape, including advocacy and health care reform, as well as eye care advances, practice management tools, regulations and best practices. The information is crafted in an authoritative, approachable, journalistic and accessible way, reaching optometrists, optometric students and optometric staff everywhere: in print, online, via email and direct mail, and on mobile devices. Now, brands have the opportunity to reach the most influentialoptometrists through this powerful media network.
The AOA Focus, our print magazine has won several awards including: Association Media & Publishing 2018 Gold award, AOA Focust Setp 2018, AOA More; ASAE Gold Circle Merit award 2018; Association Media & Publishing EXCEL Award 2016; MarCom Gold and Platinum Awards (AOA Focus May 2014-2017); APEX Awards for Publication Excellence 2015-2018.
STRENGTH IN NUMBERS AOA MEMBER DOCTOR PROFILE
27,658 Professional OD members 58% Male
11,559 Optometric staff members 42% Female
7,221 Active student members 46 Mean age
63% of member ODs are owners/decision-makers $149,237 Mean income
Source: AOA Research Information Center, 2017 Survey of Optometric Practice
CLICK HERE to download a copy of the AOA Media Kit; which includes year-round and meeting opportunities.
COMING SOON: e-blast pricing and get your message delivered directly to Optometry's Meeting attendees.
LAUNCHING A PRODUCT OR WANT TO GET IN FRONT OF THE PRESS?
Extend your reach at Optometry’s Meeting® and conduct a press conference to announce new products or services. Contact Susan Thomas, AOA Public Relations, at 800.365.2219, ext. 4263 or email SLThomas@aoa.org and reserve time in the Press Room the Convention Center.