Why Advertise with the AOA?

The AOA Focus, our print magazine has won several awards including:  Association Media & Publishing 2018 Gold award, AOA Focust Setp 2018, AOA More; ASAE Gold Circle Merit award 2018; Association Media & Publishing EXCEL Award 2016; MarCom Gold and Platinum Awards (AOA Focus May 2014-2017); APEX Awards for Publication Excellence 2015-2018.

Key findings indicating member satisfactin and engagement include:

  • 82% of doctors of optometry (87% students) view AOA Focus as a valuable benefit.
  • 89% feel better informed about optometry's priority issues
  • 75% said AOA Focus made them aware of products or service that are member benefits.

STRENGTH IN NUMBERS                                            AOA MEMBER DOCTOR PROFILE

27,639 Professional OD members                                  51% Male

12,147 Optometric staff members                                   49% Female

7,106 Active student members                                        47 Mean age

80% are decision-makers                                                $150,147 Mean income
Source: AOA Research Information Center, 2018 Survey of Optometric Practice and AOA Membership Data from Personfiy as of 3/31/19.

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