Why Advertise with the AOA?

The AOA Focus, our print magazine has won several awards including:  Association Media & Publishing 2018 Gold award, AOA Focust Setp 2018, AOA More; ASAE Gold Circle Merit award 2018; Association Media & Publishing EXCEL Award 2016; MarCom Gold and Platinum Awards (AOA Focus May 2014-2017); APEX Awards for Publication Excellence 2015-2018.

Key findings indicating member satisfactin and engagement include:

  • 82% of doctors of optometry (87% students) view AOA Focus as a valuable benefit.
  • 89% feel better informted about optometry's priority issues
  • 75% said AOA Focus made them aware of products or service that are member benefits.

STRENGTH IN NUMBERS

  • 27,658 – Professional OD members
  • 11,559– Active Optometric staff members
  • 7,221 – Active Student members
  • 63 percent of member ODs are in private practice

MEMBER PROFILE

  • 58 percent male       
  • 42 percent female   
  • 46 is the mean age
  • $149,237 is the mean income

Source: 2015 AOA Survey of Optometric Practice

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